Dublin-based tech firm Overcast HQ has announced an $1.2 m bridging round to help the world’s largest brands and broadcasters manage terabytes of video content with AI and a suite of cloud solutions.

The round brings together a series of heavyweight angel investors including Paddy Flynn, VP of Maps for Google, Professor Anil Kokaram, Chair of Electronic Engineering at Trinity College Dublin and former lead of the Media Algorithms team at YouTube, David Shackleton, who sold Openback to X (formerly Twitter), as well as George Kilpatrick, Overcast HQ’s Chief Revenue Officer. The company is also currently working with PwC as it builds towarda a Series A funding round to turbocharge growth.

The company was founded by CEO Philippe Brodeur and works with brands including Diageo, Royal Opera House, Vodafone and Yeti It recently announced the launch of powerful new generative AI capabilities that enable customers to automate metadata tagging, find content with conversational search functionality, and increase speed to market.

The funds will be used to further grow the team and continue product development, as the company expands its client footprint across the globe.

“We are grateful to our investors for this show of faith in the company,” Brodeur commented. “We are seeing increased demand among the world’s largest brands and broadcasters for next-generation video asset management solutions to help them leverage the assets they have to deliver output at a speed they’ve never known before.”

The platform’s new generative AI capabilities were announced at this year’s NAB Show in Las Vegas. The company is currently building towards a Series A funding round this summer to turbocharge growth.

Brodeur continued: “Brands and broadcasters want adverts and other video assets that are personalised for different geographies, but it is often simpler to reshoot than find what they need from the terabytes or petabytes of content they already have. We want to help set them free and deliver tailored content at speed and at scale.”



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