A new West Midlands homebuyer scheme is offering house-hunters the chance to buy a new build property with lower mortgage rates. Barratt and David Wilson Homes have joined the Own New Rate Reducer scheme to offer lower rates to buyers that they say could “see a return of the sub 1% mortgage deal”.

Rate Reducer was launched this month with Halifax, Virgin Money and Barratt Developments in and around Birmingham. It means that for some buyers with a high deposit or equity, they could get rates below 1.89% and even below 1% if they have a lot of equity from their current home.




Barratt Developments has new properties at The Elms in Hall Green, along with Tamworth, Lichfield and Stourport among its houses in the region. It worked alongside Own New to design Rate Reducer, becoming the first housebuilder to launch the scheme.

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David Wilson Homes, which has new homes at Tenchlee Place, Hall Green, Fradley, Tamworth and Hampton in Arden, is also involved in the scheme.

Rate Reducer uses ‘incentive budgets’ that housebuilders offer customers in order to reduce their monthly mortgage payments over a fixed term. It means that if a housebuilder offers a 5% incentive on a home, the Own New Rate Reducer takes this amount and offsets it against the mortgage interest. That in turn reduces a buyer’s monthly mortgage payments.

Buyers can opt to spread the benefit across the first two or five years. It will help buyers as they will reduce how much they fork out on the mortgage every month and also allow them to pay back more of the capital value on their mortgage because the interest charged on the loan is lower.

David Wilson Homes in Hall Green that is offering buyers the lower mortgage rate incentive

Own New was set up by Eliot Darcy in 2022, to make mortgages more accessible after the frustrations he encountered when buying his first home. Eliot had a stable income yet struggled to secure a mortgage. He noticed that friends with wealthy parents weren’t suffering the same difficulties, so he set out to change that.



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