Garry Isaacs, a 75-year-old grandfather, isn’t who you’d picture at the helm of a $200 million Pokémon trading card empire.
But as the founder of Banter Toys, the exclusive distributor of English Pokémon cards in Australia and New Zealand, Isaacs and his family have quietly built a fortune from cardboard prints of brightly coloured creatures. While many wrote off Pokémon cards as a relic of the 90s, Isaacs saw the seeds of a new boom, one that’s now a financial juggernaut.
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